Mozaiiq: Social Media Listening Platform

Context:

Gosselin & de Walque, a strategy, communication, and public affairs consulting firm, observed that while their clients were well-equipped to monitor traditional media coverage, they lacked the tools to track their social media presence. To address this gap, they developed Mozaiiq, an innovative technology platform that provides real-time insights into online conversations.

Project:

Deeper Analytics engineered Mozaiiq from concept to a viable commercial product, crafting its web and mobile presence. We built a robust infrastructure capable of processing more than 1.5 billion monthly social media interactions. Our core contribution lies in the advanced algorithms that transform raw data into actionable insights. We designed systems to categorize data, identify emerging trends, and analyze public sentiment. Mozaiiq empowers users to track the dynamic evolution of these topics, providing a nuanced understanding of online discourse. This comprehensive solution allows Gosselin & de Walque's clients to navigate the complexities of social media with precision and clarity, thanks to Deeper Analytics' technical expertise.